Coaching Is Not a Hobby

In this fitness business, the word “coach” gets tossed around more than a tithing bucket on a Sunday. It’s important to recognize this overuse, because the word denotes a job, as well as a certain set of requirements. If the job description is not met consistently, then we are an industry with no standard. As such, our reputation and our ability to help people diminishes greatly.


What Coaching Is

With the popularity of “functional fitness” and group training exploding over the past decade and a half, we have lost touch with what it actually takes to call ourselves coaches. Unfortunately, the word is not standardized like the term “doctor” or some other title that requires a specific amount of formal education followed by strenuous testing.

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