Coaching Is Not a Hobby
In this fitness business, the word “coach” gets tossed around more than a tithing bucket on a Sunday. It’s important to recognize this overuse, because the word denotes a job, as well as a certain set of requirements. If the job description is not met consistently, then we are an industry with no standard. As such, our reputation and our ability to help people diminishes greatly.
What Coaching Is
With the popularity of “functional fitness” and group training exploding over the past decade and a half, we have lost touch with what it actually takes to call ourselves coaches. Unfortunately, the word is not standardized like the term “doctor” or some other title that requires a specific amount of formal education followed by strenuous testing.
I tend to agree that there should never be a federally regulated accreditation process for coaches. This would raise the cost and the access of quality training. Our goal as fitness professionals should be first and foremost to help people. That doesn’t mean we shouldn’t charge what we are worth, but the bottom line cost should be affordable to most. We don’t need a governing body of fat bureaucrats deciding for us what a “coach” is based off of how much money Coca-Cola gives them. But we do need a strong community that does not settle for misuse of the title.
A career as a coach or trainer is a never ending opportunity to learn, grow, and re-invent yourself.
You don’t get to pick the problems you solve because everyone who you come across is different: Different genders, ages, fitness levels, disposable time, disposable income, and almost always unsure of their commitment.
Here on Coaches Only we update the content regularly, we go in lots of different directions, and we engage with experts in all walks of life so long as they help coaches and trainers in pursuit of a fulfilling career.
There are no simple answers to how to be a good pro. No one can sell your services for you. There is no silver bullet for success.
That’s why you should sign up, be present, and when the opportunity arises, also take the initiative to contribute to the conversation.
Coaches Only is for independent coaches and trainers who believe in the value of their work and have a love of this industry.
Coaches Only is for professionals who strive to make a career that lasts, has impact, and rewards people who work hard at it.