Building Up Beginner Clients (From the POV of an Elitist Pig)


My name is Andrew Read and I am an elitist pig.


I’ve made more people mad than I can count when it comes to letting them know my feelings about what their physical capabilities are. It’s not that I’m excessively cold hearted, it’s that I don’t think anyone is well served by beating around the bush when it comes to performance and handing out medals for participation. I’ve spent a lot of time working with athletes of varying calibers and find that honesty is always the best policy. There’s nothing worse than telling your athlete they’re going to crush the opposition and giving them false hope only to have them turn up on game day and get annihilated.

Andrew Read is like that old guy in the Rocky movies - he has a funny accent, hates everyone, and no one ever knows if he's happy or sad. But just like Mickey, he knows training. Even back in grade school his teachers would complain he was spending too much time reading bodybuilding magazines or trying new exercises in the gym. These days nothing has changed and even after a lifetime of competitive martial arts and some time spent in special forces he still maintains that same passion for...Read more