The 5 Key Mindsets of Successful Gym Owners

Adam Stanecki
CrossFit, Business, Brazilian Jiu Jitsu

Business is more about you than anything else. It’s not about strategies, business acumen,

street smarts, and grand plans as much as it is about you. Specifically, your mindset. If your head isn’t in the game, it’s nearly impossible to build your empire.


Attaining Success in a Difficult Time

In the fitness industry, you regularly see businesses succeed and fail. Sadly, you certainly see more failures than successes. This is partly due to the rapid growth of the industry and the influx of new trainers, but it’s mostly due to the - how shall I put this? - inadequacies of business owners.


"As long as you run a business you will feel fear. There will be decisions that scare you."


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A career as a coach or trainer is a never ending opportunity to learn, grow, and re-invent yourself.


You don’t get to pick the problems you solve because everyone who you come across is different: Different genders, ages, fitness levels, disposable time, disposable income, and almost always unsure of their commitment.


Here on Coaches Only we update the content regularly, we go in lots of different directions, and we engage with experts in all walks of life so long as they help coaches and trainers in pursuit of a fulfilling career.


There are no simple answers to how to be a good pro. No one can sell your services for you. There is no silver bullet for success.



That’s why you should sign up, be present, and when the opportunity arises, also take the initiative to contribute to the conversation.


Coaches Only is for independent coaches and trainers who believe in the value of their work and have a love of this industry.


Coaches Only is for professionals who strive to make a career that lasts, has impact, and rewards people who work hard at it.



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