Small Gym Innovation: Chanida Sintuu of Vault CrossFit

Chanida Sintuu is the fiercely devoted owner of Vault CrossFit, and she’s very smart about ensuring its success. In our interview, she talks about what it takes to get such a gym going, the challenges she’s faced and overcome, and some of her unique solutions to the challenges of marketing a CrossFit gym in an ever-crowded marketplace.


profile: Chanida Sintuu

Dan is a seasoned marketing professional with a knack for being where things are happening. He helped open up the nascent southern California market as a corporate trainer for Starbucks when there were less than a dozen locations in Los Angeles, took up the banner of one of the first 100 CrossFit affiliates when no one had heard of it, and interviewed student protesters in Tiananmen Square in 1989, right before the tanks rolled in. Dan has professional marketing experience with start-ups,...Read more