Sell Less, Coach More

Chandler Stevens
Natural Movement

Every time I scroll through my newsfeed, I’m bombarded by some new sales and marketing whiz who has discovered the best, secret, four-step, guaranteed ROI funnel of the day. 


Enough is enough. Coaches, if you want more business, you don’t need more sales or marketing tricks. You don’t need a new lead-nurturing funnel. You need to coach. In this piece, we’re going to talk through how you can build more integrity into your business. In the process, you’ll get better results for the people you want to serve, and improve your bottom line without selling your soul.




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A career as a coach or trainer is a never ending opportunity to learn, grow, and re-invent yourself.


You don’t get to pick the problems you solve because everyone who you come across is different: Different genders, ages, fitness levels, disposable time, disposable income, and almost always unsure of their commitment.


Here on Coaches Only we update the content regularly, we go in lots of different directions, and we engage with experts in all walks of life so long as they help coaches and trainers in pursuit of a fulfilling career.


There are no simple answers to how to be a good pro. No one can sell your services for you. There is no silver bullet for success.



That’s why you should sign up, be present, and when the opportunity arises, also take the initiative to contribute to the conversation.


Coaches Only is for independent coaches and trainers who believe in the value of their work and have a love of this industry.


Coaches Only is for professionals who strive to make a career that lasts, has impact, and rewards people who work hard at it.