How to Get Clients on Board and Keep Them There



This is the third part in a series about growth hacking. Part one introduced growth hacking as a concept. Part two presented CrossFit as a case study of growth hacking.


Attracting People Into the Loop: The Onramp

Now, let's get down to brass tacks. A growth hack is a marketing technique consisting of three main components:

Teddy is a lawyer, software engineer, and serial entrepreneur who has bloodied his knuckles in a wide variety of industries including healthcare technology, commercial real estate, and fitness. Teddy owns TwinTown CrossFit in Minneapolis, Minnesota, and when he's not making a nuisance of himself at the gym he studies and competes in Brazilian jiu jitsu. He's currently working on a book which chronicles his experiences as a CrossFit affiliate owner and coach.Read more