Fitness Business Systems: To Buy or to Build?
At some point every fitness entrepreneur will have to decide whether to build from scratch or buy a pre-packaged solution.
Usually the decision is easy. Few trainers have the background or resources to build client relationship management software like Mindbody Online or Zen Planner. And unless you have a lot of experience as a welder, it's much easier to buy a cage and squat stands from Rogue or Again Faster.