Discounts Are Killing the Fitness Industry
This is a call to action. This is for all strength coaches, fitness professionals, gym owners, athletic trainers, and nutritional consultants who make up this special industry we’re all a part of. It’s time to cut the games. You are not making us look good, and I take that seriously.
I didn’t come into this industry to let people bring it down or be disrespected, devalued, and laughed at. I came into this industry knowing I could have been successful in many other industries that may be looked at as more “professional.”