5 Ways to Increase the Value of Your Brand With Social Media

As strength and conditioning coaches, most of us found our passion in the gym and on the playing field. We are masters of our physical craft, and can articulate the most complex training methodologies to anyone and everyone.


In the evolving world of fitness, however, being a coach is not enough. Marketing your brand, increasing website traffic, and circulating your name and face within your community and professional circles will lead to increased business opportunities, financial growth, and most importantly, the impact you have as a coach.

Mike is an Assistant Coach of Strength and Conditioning at New York University (NYU) and the Co-Founder and Director of Strength at J2FIT Human Performance. J2FIT (Journey to Fitness) Human Performance is an elite strength and conditioning brand specializing in providing high-quality training programs, sport specific training, educational content, and personal and team training. Mike is the Founder of The Barbell CEO , a lifestyle brand devoted to the strongest coaches, entrepreneurs, and minds...Read more