How to Spot the Charlatans in the Personal Training Business

Strength Training, Coaching

There’s not much that winds me up more than a personal trainer who doesn’t care, yet is happy enough to take the money of unsuspecting clients anyway.



That, to me, is the antithesis of a coach. Which is why I’m not even using the word “coach.” There are so many of these charlatans out there. And I do believe they are charlatans. There is a definite element of purposeful deceit.


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You don’t get to pick the problems you solve because everyone who you come across is different: Different genders, ages, fitness levels, disposable time, disposable income, and almost always unsure of their commitment.


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