A Periodized Plan for Success as a Personal Trainer

John Annillo
Military Fitness, Law Enforcement and Firefighters

I have a confession to make. I have lied, pretended to be someone I am not, and more than likely wasted the valuable time of people I’ve come in contact with. The truth is, I have a problem.


You see, for the last five years I have been going to a handful of new gyms every month and using their free trials or one-day passes. The setup is always the same. I walk in and ask the person at the front desk if I can use the gym for the day. That’s when they usually say, “Sure, no problem. Just fill out this card first, then go ahead.” Or they’ll make me talk to a membership counselor/lifestyle consultant/director of happiness (whatever name they want to use for their salesperson).


personal training, training career, coaching career, becoming a personal trainer


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A career as a coach or trainer is a never ending opportunity to learn, grow, and re-invent yourself.


You don’t get to pick the problems you solve because everyone who you come across is different: Different genders, ages, fitness levels, disposable time, disposable income, and almost always unsure of their commitment.


Here on Coaches Only we update the content regularly, we go in lots of different directions, and we engage with experts in all walks of life so long as they help coaches and trainers in pursuit of a fulfilling career.


There are no simple answers to how to be a good pro. No one can sell your services for you. There is no silver bullet for success.



That’s why you should sign up, be present, and when the opportunity arises, also take the initiative to contribute to the conversation.


Coaches Only is for independent coaches and trainers who believe in the value of their work and have a love of this industry.


Coaches Only is for professionals who strive to make a career that lasts, has impact, and rewards people who work hard at it.



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